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Benjamin Moore’s Campaign Pivot

This past March, Benjamin Moore launched a new marketing campaign, entitled “See the Love”. For more than a year, we had been carefully developing new advertising that would resonate with our audiences while breaking through category clutter. This new campaign was a shift from previous efforts, as we wanted to represent the unique qualities of [...]

By |2020-05-15T08:53:13-05:00June 5th, 2020|Blog|Comments Off on Benjamin Moore’s Campaign Pivot

4 Ways You Can Ensure a Positive Employee Experience

Retail employees have been drastically affected by the unprecedented times we are living in. They are working harder than they ever have before and many are facing layoffs, reduced hours (or for some small companies, increased hours, causing fatigue and burn-out) and also skittish customers who may be irritable and demanding. At this crucial time [...]

By |2020-06-04T11:36:26-05:00June 4th, 2020|Blog|Comments Off on 4 Ways You Can Ensure a Positive Employee Experience