Posted by: Diane Capuano

The crowd at the PDRA Show at the National Hardware Show had its eyes squarely on the future, thanks to a trio of presentations from renowned speakers in the areas of retail trends, demographics and consumer marketing. Presentations drew standing-room-only audiences at the Future Fair Stage, located on the floor of the trade show (shown at right).

Speaker Doug Stephens of Retail Prophet Consulting told the audience about how to attract the post-crisis consumer. He observed that what all of these consumers are looking for is value, and those retailers who provide it will be in a better position than those who don’t. There is no such thing as an average consumer, (more…)