November 28, 2014
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Six Tips To Minimize Stress This Holiday Season

As an independent retailer, you need no reminder how crazy the next couple of months can be. With Black Friday just around the corner and Christmas on the horizon, the perennial push to boost sales and finish the year strong is about to kick into high gear.

But productive and profitable as the holiday shopping season can be, it can also bring business owners some sleepless nights and undesired pressure.

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Power in Numbers: 5 Benefits of Association Membership

With ballooning health care costs, ever-evolving environmental policies and bottom-dollar pricing from big-box competitors, independent retailers can use all the help they can get.

One solution that is often overlooked or taken for granted is membership in an industry association.

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The Power of YouTube

When businesses think about social media marketing, Facebook and Twitter come immediately to mind. Depending on the industry and interest, instagram may get some attention as well.

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Five Reasons Independent Retailers Should Be Blogging

Remember when blogs were little more than personal online journals chronicling the musings of industry experts and intrepid travelers?

Those days are history.

More than ever, blogging has become a popular way for businesses to spread their message, engage their audience and drive sales. And regardless of industry or geographic location, it seems to be working.

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Our Mission: To educate and support the independent paint and decorating retailer