November 20, 2014
Finding affordable group health insurance can be challenging. PDRA presents a comprehensive insurance plan alternative with solid benefits! Call (800) 737-0107 or email for more information…


Power in Numbers: 5 Benefits of Association Membership

With ballooning health care costs, ever-evolving environmental policies and bottom-dollar pricing from big-box competitors, independent retailers can use all the help they can get.

One solution that is often overlooked or taken for granted is membership in an industry association.


The Power of YouTube

When businesses think about social media marketing, Facebook and Twitter come immediately to mind. Depending on the industry and interest, instagram may get some attention as well.


Five Reasons Independent Retailers Should Be Blogging

Remember when blogs were little more than personal online journals chronicling the musings of industry experts and intrepid travelers?

Those days are history.

More than ever, blogging has become a popular way for businesses to spread their message, engage their audience and drive sales. And regardless of industry or geographic location, it seems to be working.


Five Investments Every Independent Retailer Should Be Making

A dollar is a dollar is a dollar.

But when it comes to spending money on your business, not all expenses are created equal. Some, while necessary, offer little in the way of return on investment. Others, however, can pay off in spades and have you seeing more black than you ever thought possible.


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Our Mission: To educate and support the independent paint and decorating retailer