Category Archives: Blog

Five Reasons to Attend Industry Trade Shows

We recently returned from our annual visit to Las Vegas, where PDRA once again sponsored the Paint & Accessories Show at the National Hardware Show® from May 5-7. In addition to giving us a change of scenery and some time away from the office, it reinforced just how valuable some time a trade show can be. Over the course of

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Get Educated With Our Upcoming Webinar Series

One of the many benefits of being a PDRA member is the wealth of knowledge you’ll receive about everything from new paint products to small business management and everything in between. Our webinars, in particular, are perhaps one of the most valuable benefits of membership. Educational and highly engaging, our popular webinars are great for communicating and connecting with a

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Five Effective Ways to Build Customer Rapport

Creating trusting relationships is crucial in all areas of the business world, and especially when it comes to customers. You could be the most passionate and knowledgeable paint and decorating retailer in your city, but if your customers and clients don’t trust you, you probably won’t receive their business. Independent retailers, however, have an advantage when it comes to building

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5 Traits Every Small Business Owner Should Strive For

Running an independent business is hard work. Running a successful independent business is even harder. If there’s one thing setting your company apart, however, it’s you – the business owner. But as you’ve probably realized over the years, nobody’s perfect. And there’s always room for improvement. So whether you’re just starting out or already counting down the days to retirement,

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