Category Archives: Blog

5 Traits Every Small Business Owner Should Strive For

Running an independent business is hard work. Running a successful independent business is even harder. If there’s one thing setting your company apart, however, it’s you – the business owner. But as you’ve probably realized over the years, nobody’s perfect. And there’s always room for improvement. So whether you’re just starting out or already counting down the days to retirement,

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The Power of Online Contests

If you’re on social media (and by now, we sincerely hope that you are!) you’ve probably come across online contests of all types. Whether they’re offering a trip for two to Barbados, a free iPad Mini or a $100 gift card for a particular store, these contests are one of the well-known and most effective marketing techniques of the digital age.

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Five Essential Tools to Master the Art of Upselling

Whether it’s that delicious donut with your morning coffee or the contemporary accent chair to complement your new sofa set, chances are you’ve experienced the art of upselling as a consumer. As an independent retailer in the paint and decorating industry, upselling is important to not only boost your bottom line, but also to establish your small business as more than just a paint store.

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